Beyond Events.
Into Experiences.
Events are yesterday. Experience is now.
You don’t want spectators. You want doers. Co-creators. Participants. Not a message to consume. But one that moves, activates, transforms. We make brands truly interactive. In the middle, not on the sidelines. Not just seen. Felt. Experienced. Remembered.
Forget standard. Create impact. Shape the future!
Courage for the extraordinary –
Strategies for more return on experience.
Events are not just gatherings—they are interactive experiences that bring stories to life, actively engage audiences, and make visions tangible.
Immersive formats, personalized engagement, and co-creative concepts set brands in motion. The most powerful brand communications turn people into the heroes of their own future stories.
Do you want your brand to be unforgettable—or just another name in the crowd?
Experiences that dissolve boundaries, connect, and endure.
Brands don’t exist in isolation—they unfold through experience. They are movement, emotion, space.
We don’t create events. We craft dynamic worlds that merge with your audience.
Breaking Boundaries
Creativity that opens new perspectives. Experiences that inspire, connect, and activate.
Feeling the Message
Communication that doesn’t just speak—it flows. A dialogue between brand and audience.
Living Stories
Storytelling that doesn’t just tell—it pulls you in, moves you, transforms you.
Expanding Spaces
The physical and digital merge. Experiences become places, places become memories.
Brand experiences must inspire, connect, and activate your audience.
The Happening Collective – Where Brands Become Experiences.
We are a creative agency with a global network of visionary talents, experience designers, artists, and creatives. Together, we craft spaces that breathe. Stories that unfold. Brands that come alive – live, digital, and hybrid.
With innovative solutions, we take your projects to the next level – from live marketing and exhibitions to corporate events. Whether it’s a campaign, an interactive happening, or a strategic project, we challenge, refine, and amplify – as a sparring partner who pushes ideas further and turns strategies into success.
Creative Concept Development
Bold, unconventional campaigns.
Experience Design
Immersive brand experiences with lasting impact.
Experience Dramaturgy
Dynamic storytelling for live productions.
Immersive Experiences
Future-driven interactions and brand engagement.
Let’s create the extraordinary.
Experiences that move. Emotion at the core. Future as the catalyst.
The Next Generation of Experience Design.
Physical and digital worlds merge into a new space for brands and people. Emotion remains at the core—enhanced by immersive technologies.
This Symbiosis Enables:
Deep Interaction
Create real connections through immersive experiences.
Global Presence
Let your brand transcend boundaries.
Future Activation
Use innovation as a key differentiator and competitive advantage.
Technology is not the goal—it is the gateway to a new era of brand experience. It expands touchpoints without losing emotional power.
Zukunft des
Erlebnis-design und Events:
hybride
Happenings
"The point is to make something new..."
Allan Kaprow, New York
Action artist and initiator
of the first "happenings"
Live Experiences
In an increasingly digital world, where the desire for authenticity and direct experience is growing. Whether for product launches, employee events, anniversaries, congresses or trade fairs, we transform every event into a stage for inspiration and enthusiasm. Let's create unforgettable moments together that will make your brand a star.
Hybrid Experiences
Imagine a world where your brand can be experienced anytime, anywhere, united by the best of live interactions and digital technology. Our hybrid events create bespoke experiences that seamlessly weave together in-person content and digital design. Are you ready to transform your brand into an unforgettable experience?
Virtual Experiences
Experience the future with our AI-driven digital brand experiences. We use advanced technology to create unique communities in the Metaverse and beyond that put your brand front and center. Our offerings range from AI-powered virtual events to interactive workshops. Let's revolutionize your brand's digital presence together.
"People forget what you said, they forget what you did, but they will never forget the feeling you gave them".
Maya Angelou
"With over 25 years of experience as an entrepreneur and Creative Director, I am still fascinated by the incredible power and inspiration that can emanate from well-thought-out events"
Andrej Isler
The Happening Collective – Connected. Creative. Boundless.
Since 1996, Andy Isler has shaped over 1,500 immersive brand experiences and extraordinary events. With The Happening Collective, an agency was born that redefines brand experience—focusing on innovation, immersion, and future-driven strategies.
A Global Network of Creators.
We work seamlessly with the world’s leading talents, artists, and creatives.
Our strength lies in diversity—in flexible, curated teams that craft tailor-made experiences for brands and people alike.
We don’t just create experiences. We create impact.
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Contact
The (perfect) Happening?
Get in touch with us